Marea Blanca: A brand that recovers the purity of the sea through swimsuits

Marea Blanca: A brand that recovers the purity of the sea through swimsuits

With a line of sustainable beachwear garments made from recycled PET, Marea Blanca seeks to return its purity and harmony to the sea.

Marea Blanca was born from the need to create awareness of the reuse of existing materials, to know about the process of the products we buy and to opt for sustainable options.

Learn about the sustainable and ethical process behind this incredible Mexican beachwear brand!

 

What is Marea Blanca?

Marea Blanca is a Mexican brand of sustainable beachwear that began with the dream of 2 young entrepreneurs and that today begins to trace its own path within Latin American slow fashion.

The brand knows that fashion and exquisite designs are a great source of inspiration, but they decided to add an extra touch that would allow them to make a positive impact on the environment.

For this reason, they began researching sustainable fabrics and other materials that would allow them to create sustainable swimwear without sacrificing style. That's when they found the Econyl and Repreve fabrics which are made from regenerated plastic.

 

The qualities that define this sustainable beachwear brand

There are several characteristics that can help define Marea Blanca, however here we present the main ones, those that capture the essence of purity and sustainability that they seek to convey in their garments.

Sustainability: The brand is proud to collect materials from the sea that are harmful to its prosperity, such as fishing nets and plastic bottles. After that, through a purification and regeneration process, they recycle the remains of the plastic and transform them into fabrics that can be used to make their swimsuits.

Customizable: One of the most innovative features of Marea Blanca is its flexibility when selling its sustainable swimwear. Each of them can adapt to the body of the person who is buying it, thus ensuring that the fit is perfect.

In the same way, they can choose a different size in the top and in the bikini, choose a different bikini cut (high or regular), choose the color of the swimsuit accessories or if the straps of the set will be straight or crossed.

 Innovative: Marea Blanca's strongest characteristic is its desire to innovate and its desire to create a change in the fast fashion industry and minimize environmental impact. For the brand, it is very important to communicate the reason for its recycling processes and how they help improve the environment, because they know that by informing they can create greater awareness and a change of attitude in the people who buy their beachwear line

 

What is the process behind each Marea Blanca swimsuit?

The fabrics that Marea Blanca uses to make its swimsuits (Econyl and Repreve) are of the highest quality, to such an extent that brands such as Prada, Gucci, Adidas, Patagonia and Stella McCartney also use them in their great designs.

The nylon they use can be regenerated countless times, which helps to reduce the amount of materials used in their swimsuits for much longer. Incredible, don't you think?

The process they follow to generate their reused fabrics is to collect plastic material that pollutes the sea, such as plastic bottles, after that they go through a purification and regeneration process and the nylon remains that are obtained from it are recycled until they are in the form of threads that together create the great fabrics with which their sustainable swimwear is created.

 

Dare to discover the virtues of slow fashion and allow yourself to feel a garment as pure as the sea on your skin!

Find all Marea Blanca products only at On Post!

 

Por Diana Mendoza

 

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